The Evolution of the Leadership Archetype of Female Essay

The Evolution of the Leadership Archetype of Female - Essay Example The Devil Wear Prada MovieThe Devil Wear Prada Movie With the growth in the global economy, female leadership levels stabilized. This 2006 movie shows female power based on relationships of career, friendship and love in complex and at times paradoxical opinions. Female power relationships detailed in the movie, portray that women use power appropriately to ensure they maintain their business competitiveness. This surfaces when Andrea acts loyal to Miranda when she attempted to alert of the coup that intended to overthrow Miranda for a younger woman. However, love and friendship linkages depreciate as women become successful professionally. In spite of relationship drawbacks, such movies portray optimism and stable female figures for young females in the workforce (Danya 70).The Girl Next Door movie With the high and improved economic standards, their enhancement occur in life and consequently, because of westernization, social evils such as prostitution and production of pornographi c materials have sprung up. In this 2004 American teen film, the main actor Matthew (an honour student), decides to love for the first time a girl next door, but in the process meets challenging circumstances after he learns of her former porn work.  The Patriarchal Archetype of Women Heroines According to the producers of The Girl Next Door movie,’ the female character, Danielle (Elisha Cuthbert) contrasts to her male counterpart Matthew Kidman (Emile Hirsch) in a way that Matthew holds a higher leadership level due to his higher education. Unlike in the comedy, ‘Baby Boon’ and in the Devil Wear Prada movie, where the female figure confers upon a high social class and at the same time cares for life (caring for the child). On the other hand, Danielle is portrayed as a reformed porn star. It is unclear whether she has any significant form of education. She underwent this social vice in order to sustain herself. During the

Leadership & Professional Development Term Paper

Leadership & Professional Development - Term Paper Example Additionally, I am currently pursuing an advance qualification so it really becomes difficult to balance timings between family, friends, business and studies. According to John (2007), life truly becomes hectic if it is not scheduled in an appropriate manner, and from the current proceedings, I believe one point where I am lacking is time management, and this essay aims at my plan for developing my skill set towards overcoming this weakness. Barth (2005) states that time has an ‘irreversible’ aspect or feature associated with it, and at the same time, it cannot be substituted, nor can it be brought back. Leaders are more booked for time than any other individual as they tend to have more concerned parties demanding their respective time. Subsequently, leaders often realize that 24 hours is a very less sum of hours in a day and there is a lot more that is to be done. Subsequently, time management skills gain extreme importance for leaders in scenarios whereby tasks are more and time is less; leaders, like any other individual, cannot stop time nor can they reduce the speed of it, and neither can they enhance the pace of it. Therefore, effective time management is critical in today’s world for leaders. An extreme example of attaining efficacy is that often leaders give more time to ‘time management’ rather than managing the time; they would give more time to creation of priority lists, exc el sheets, coding tasks with various colors and so on. This, though enhances the effectiveness of managing time, but at the same time it also takes a lot of time in developing such documentation; leading to individuals realizing that wasting time without such hassle is better than doing so with it. Leadership gains success by means of aspiration and inspiration as stated by Kousez (2003); if a leader cannot manage the time well, then a similar expectation cannot be laid towards the followers of the same. This inspirational trait,

Fallacy Spotting Essay Example | Topics and Well Written Essays - 250 words - 1

Fallacy Spotting - Essay Example a time that there was a claim that a school head in one of the states in the U.S was engaging in gay activities with small boys, hence sodomizing the boys. Such a claim went on and on until many people begun to generalize that school heads in that State sodomize school boys. Such a claim is categorized under hasty generalizations as it is unethical to use one isolated case to make a generalization over all school heads in the whole State. This claim is therefore based on inadequate evidence (Julia). It will be unfair to make such an unfortunate claim that will go to an extent of tarnishing the names of all school heads in the whole State without any adequate evidence (Purdue). It therefore doesn’t meet the required threshold of a claim that should be considered to be generalized to all the school heads in the State. The conclusion of the claim is therefore hasty and fallacious (Nizkor). It is also a hasty and fallacious conclusion that can be reached after interviewing just one person on a University on whether they can speak French, and if they say they don’t speak French, then your conclusion is that everyone in the University doesn’t speak French

Law Literature review Example | Topics and Well Written Essays - 3500 words

Law - Literature review Example These researchers intend to suggest serious steps for helping families going through divorces by executing results of their studies to legislators, authorities and the international figures.1 In a research conducted by Kaslow2013the author showed that the rising number of divorce around the world are caused by a variety of economic, cultural and social factors that are negatively affecting the marriage institution. Various cultures all over the world has started to embrace divorce among the population and providing for the rights of the women and children in the divorce. Most of the legal and economic blunt all around the world is seen to be borne by the men in payment of court fees, alimony and maintenance.2 In another research on the international family laws byBaarsma 2011 and in Stark 20133, it has been established that various countries have enacted legislations and legal procedures to help the courts in the dispensation of divorce matters. Some countries have also taken legal and social steps to help reduce the high rate of divorces in their countries. It has been suggested that governments should give consideration to the implementation of international laws on matters of personal status law together with local regulations and monitoring these laws effectively. The governments have been urged to provide information and counselling programmes on divorce and the equal rights and responsibilities of marriage. According to the Hague Convention relating to the settlement of the conflicts of law and jurisdiction as regards to divorce and separation, a divorce can only be allowed if the national laws of a country where the divorce petition is lodged allow for divorce, this has been modified by various states legislation to allow that a divorce can only be issued in the state where the marriage was celebrated. In Hodson, Blackburn &Hodson,

Green Practices and Their Benefits on the Environment Essay Example for Free

Green Practices and Their Benefits on the Environment Essay Every country is endowed with rich natural resources which can greatly affect the countrys competence within the international economic arena. Each country is highly dependent upon the natural resources that it owns. These natural resources are being utilized to aid the countrys needs in order to strengthen their economy. Thus in order to make full use of natural resources, one must be keen in protecting the environment. The environment shelters all the resources that people need in order to sustain life. Thus damaging the environment can create strong adverse effect on the humans needs and well-being. However, the seemingly rapid development within the field of industry and technology diverted the societys awareness on the importance of environment protection. The discovery of new technological innovations attracted people towards adapting new ways and processes unmindful of the possible threats that these new inventions may bring to the environment. And over time, scientific discoveries have caused the deterioration and depletion of important natural resources. Alongside these innovations and the discovery of the harmful effects that these developments have inflicted on the environment, comes the need for increased awareness and concern in protecting the environment. If people will not learn how to control their utilization of the environment and the proper way of extracting uses from it, the natures gift endowed for the humans to make use of shall soon become scarce and will eventually die out completely. From this truth and realizations, certain organizations have emerged to save the environment from further abuse. Environmentalist groups have surfaced in order to prevent the environment from continuous depletion. These environmentalists were formed under the bond of concern for the environment, primarily towards ensuring the â€Å"preservation, restoration, or the improvement of the natural environment† (Rozeff, 2007). These groups of people hold advocacies in order to create a strong stand in promoting their cause and ideals. In addition to this, â€Å"green† companies have also been set up in order to fight for this cause. These companies are those who have responded to the need of protecting the environment, and those who have believed that doing such shall become favorable to them in the future. And as such, these environmentalist organizations and green companies have devised of ways to protect the environment while still reaping the benefits from rich natural resources. In this light, site management programs are being done in order to provide protection to land, water and air resources. These programs are geared towards effectively monitoring the status of natural environment with respect to its utilization, acts ensuring replenishment and maintenance and improvement of such resources (â€Å"Green Remediation,† 2008). Ecological and Soil Preservation The importance of preserving land formations translates into the preservation of the ecology in general. Land resources serve as the widest form of habitats for most of living organisms within the ecosystem. Thus, ensuring that the natural habitats are being well taken cared of will help maintain biodiversity which will benefit humans and other forms of living organisms. One way of ecological and soil preservation is through the use of grassfarming. Grassfarming, when done in a proper way will result to a net benefit in the environment. Animals raised through this process shall help in lessening the use of fossil fuels. Furthermore, development of pasture of this kind helps to reduce the occurrences of soil erosion. With the United States losing a significant mass of soil every year, diversion from the conventional ways of cropping and instead resorting towards row cropping will eventually lessen the rate of soil loss by up to 93 percent (â€Å"Grassfarming Benefits the Environment,† 2008). In addition to this, grazed pasture will also help in removing carbon dioxide in the atmosphere. Furthermore, grassfarming helps in reducing greenhouse gases thus eventually slowing down the rate of global warming (â€Å"Grassfarming Benefits the Environment,† 2008). Another way of preventing soil erosion is through tree trimming, tree planting and landscaping. While these processes keep soil erosion at a lesser rate and percentage, these also serve the purpose of beautifying the surrounding. While these work to create a more beautiful environment, these also increase the reliability of environment by strengthening and further enrichment of the resources available to humans (â€Å"Tree Trimming and Landscaping: Balancing Beauty and Reliability,† 2008). In general, the protection of ecology and soil preservation will eventually lead to the following: increase in wildlife habitat, reduce wind, water and soil erosion, decrease in carbon emission, protection of water resources and the establishment and development of â€Å"greenspaces† corridors (â€Å"Green Remediation,† 2008). The most important amongst these positive effects in the environment is that while the environment beautifies and becomes more useful for the people, the people will have a greater sense of property values. And as such, the community will have a better perception of the advantages that a â€Å"green† environment will serve for them. Water Preservation and Conservation Preservation of aqua life is also equally as important in maintaining a healthy environment. Developments in the society have pushed people towards over consumption of water resources. In addition, the commercialization rampant in every country has turned every water resource into either an industrial or commercial site. Thus, actions are needed towards recovering and conserving what is left of the planets water resources. In United States, the campaign in passing a National Healthy Oceans Act is being pushed. It is believed that upon the approval of the act, a cohesive national policy will be pushed to revitalize and revive the oceans. If this materializes, the protection of what is left in the countrys marine life shall be restored and protected (â€Å"Ocean Solutions,† n. d). In addition to this act, the development of underwater parks is also being suggested. The establishment of protected marine areas shall help preserve the rich marine life by allowing marine species to reproduce, thus providing a more balanced and diverse marine ecosystem (â€Å"Ocean Solutions,† n. d). In line with this, certain policies are also pushed which shall ensure that destructive fishing shall be stopped and violators will be properly reprimanded. It is necessary to know that use of destructive fishing will deliberately decrease marine diversity. Such policies will also promote for the prevention of occurrences of water pollution. Water pollution further hastens the development of water damage to natural systems. Thus, the government has provided ways to ensure that sewage systems are being monitored in order to prevent leakages that can further contribute to marine death. In addition to these, several conservation designs have been suggested in order to strengthen the campaign of water resources protection. These conservation designs include the formation of clusters and landscapes which shall enable the prevention of excessive water runoffs. Examples of these landscapes include trenches, basins, rain gardens and vegetated treatment systems among the others (â€Å"Green Remediation,† 2008). Moreover, military sonars are being put under restrictions. Military activities over time were proven to have induced harmful effects upon water resources, and as such, activities of this kind must be minimized. If these steps shall be taken, people can help curb the probable adverse effects of global warming. At the rate that global warming is currently occurring in the planet, the planet’s aquamarine resources are predicted to suffer from grave effects it may bring. Thus, being keen in preventing the further intoxication of the marine resources through excessive emission of carbon dioxide in bodies of water, people can help in sustaining and protecting the growth of diverse biofuels (â€Å"Ocean Solutions,† n. d). Air Quality Protection Every individual needs clean air in order to attain a healthy life. Maintaining the natural ecology by giving priority in the protection of trees also helps in cleaning the planet’s air resources. However, there are direct plans which can be done in order to strengthen the society’s position in keeping the atmosphere free from toxic gases. Green remediation activities that come in forms of certain policies can enormously aid in building standards necessary for protecting the atmosphere. Provisions made under Clean Air Act, Energy Policy Act and Energy Independence and Security Act are few of the policy programs which if followed can assist in maintaining clean air within the country (â€Å"Green Remediation,† 2008). Through these acts, it will be made clear that equipments needed in the manufacturing industry will be checked to make sure that companies comply in the reduced emission of harmful gases. These efforts will ensure that heavy equipments and vehicles are functioning properly in such a way that air protection opportunities are being guaranteed to work. Waste Management Given the three important aspects of environment which greatly need attention and protection, a proper and efficient waste management system also contributes to the prevention of environmental degradation. Aside from direct plans involving the environmental maintenance and revival, there are also activities which are seeking to prevent further degradation of the surroundings. In this light, an activity such as â€Å"Reduce, Reuse and Recycle† program is being initiated which is expected to increase the environment’s sustenance against pollution. In the event that this will be strictly observed, this will be of great help in pursuing waste reduction by recycling materials that can still used (â€Å"Reduce, Reuse and Recycle,† 2008). Thus, such activity will help save environment and at the same time, it will also help alleviate poverty by making use of trash materials as a source of livelihood. In general, a feasible waste management practice must take into consideration the opportunity of giving a worthy cause for livelihood while eliminating the threats to the environment. Ideally, an effective waste management system is geared towards (1) conserving landfill space; (2) reducing the environmental impacts coming from wastes while reducing the cost of producing new materials from old and used materials; and (3) reducing the overall project expenses by avoiding new and more expensive purchases and unnecessary disposal costs (â€Å"Green Remediation,† 2008). A Sustainable Development A greater understanding of the environment’s delicateness and vulnerability will lead the people towards the developing a greater sense of concern with how one makes positive use of the rich natural resources provided by the environment. However, even if the people will make use of environmental resources with outmost caution, there are resources that are cannot be renewed and replenished, or resources that take too long before they can be replenished. This then brings into light the importance of how to use our resources in a sustainable way. Though resources may be renewed and replenished, it is still necessary to know how to use them properly while allotting time for these resources to be replenished according to the pace that suits them. Trees and forest reserves are examples of renewable resources. While trees and forest can always be replenished, humans who make use of it should be careful in consuming the richness and wealth that these resources provide us. As such, people must be keen on knowing when it is time to start making actions towards ensuring that such resources will be given an ample time to replenish that resources that have already been utilized by humans. Consequently, nonrenewable resources are also present in the environment. These include the nature’s fossil reserves. Fossil fuels though are still currently rampant within the environment are nonrenewable resources, which if used inappropriately will soon become scarce. Thus, it is the obligation of human beings to know how to carefully and prudently use these resources in such a way that future generations will still have enough to make use of for their own development. In this light, renewable energy resources must be integrated properly to ensure future abundance and proliferation. And on the other hand, alternatives must be provided as replacements to nonrenewable resources. The utilization of solar and wind alternatives can be useful instead of continuously relying to nonrenewable fossil reserves as energy sources (â€Å"Green Remediation,† 2008). Thus, if these are given proper attention, while prolonging the life of the nature’s nonrenewable resources and protecting the environment, this can also help the economy in reducing country costs and liabilities. Ideally, an effective system in managing renewable and nonrenewable energy sources may result in the: (1) decrease in fossil fuel prices while ensuring long-term benefits and cost savings; (2) lowering the demand and reliability on traditional energy resources; (3) reducing the emissions from fossil fuel consumption; and (4) widening the opportunities for new market and job creation (â€Å"Green Remediation,† 2008). Environment Protection: Translation Towards Human and Economic Development As previously mentioned, the planet’s rich natural resources serve as the people’s basic source of livelihood. Without these resources, people will be left with nothing to feed on, no shelter and no means to survive. Thus, it is widely believed that poverty and environment are two interrelated concepts that humans must be able to grasp in order to attain the fullest potential that humans can attain. A report following the researches conducted by the United Nations Development Programme (UNDP) concluded that to be able to battle poverty, people must turn towards environmental protection. The relationship between the two is linked in a â€Å"downward spiral† wherein the poorest among the nation are those who have extracted their environmental resources towards the limits without being keen on replenishing them. Thus, environmental degradation has further impoverished people due to lack of education and knowledge to keep the resources alive (â€Å"UNDP-EC Poverty and Environment Initiative,† 2004). Thus, the goal set up by the UNDP Environment Initiative is to provide practitioners and policy makers in identifying solutions towards equipping the people with proper knowledge on how to take care of natural resources while allowing them the privilege of making use of the environment’s richness. Given the immense importance of environmental resources to the lives of every people living in the planet, it is of great necessity that people must learn how to utilize these resources in such a way that the environment retains its healthy form and condition. The processes, policies and projects stated beforehand are bright solutions towards maintaining a sustainable development. The environment is one of the best gifts bestowed upon human beings. Observing â€Å"green† practices and making sure that environmental protection is put at first priority on top of human selfishness and recklessness will benefit not only the environment itself, but more specially human beings who are largely dependent on the gifts that environment provides. References Grassfarming Benefits the Environment. (2008). Eatwild. Retrieved July 29, 2008, from http://www. eatwild. com/environment. html Green Remediation: Incorporating Sustainable Environmental Practices Into Remediation of Contaminated Sites. (2008). United States Environmental Protection Agency. Ocean Solutions. (n. d) NRDC. Retrieved July 29, 2008, from http://oceans. nrdc. org/solutions Reduce, Reuse and Recycle. (2008) The Green Flag Program. Retrieved July 29, 2008, from http://www. greenflagschools. org/mshs/project_areas/ Rozeff, M. S. (2007) What is Environmentalism? LewRockwell. com. Retrieved July 29, 2008, from http://www. lewrockwell. com/rozeff/rozeff151. html Tree Trimming and Landscaping: Balancing Beauty and Reliability. (2008) Knoxville Utilities Board. Retrieved July 29, 2008, from http://www. kub. org/wps/portal/! ut/p/c1/04_SB8K8xLLM9MSSzPy8xBz9CP0os3gPC1OnYE8TIwMDlwAnAyMfl1BLU1c3D1cPA_1wkA68KvDKG-GXDzQzhMgb4ACOBvp-Hvm5qfoF2dlBHuWOigCUwDZj/dl2/d1/L3dJMjJZZyEhL0lCakFBQVFnQUlUQ0FBaUNJQUNBb2dBSUJ1d0FDR0EhL1lCcDNwSnchLzZfSDg1QlNJNDIwMERQQjAyTERVOTVFRkhFNjA! / UNDP-EC Poverty and Environment Initiative. (2004) United Nations Development Programme. Retrieved July 30, 2008, from http://www. undp. org/seed/pei/

Sherman Alexie Essay Example for Free

Sherman Alexie Essay At any given time in life, we can be described as belonging to any number of categories or tribes based on the roles we value and the areas where we focus the most attention. A few of my personal tribes include: the tribe of creative expressionists, the tribe of college students, and lastly, the tribe of young adults longing to find their place in the world. The first tribe I describe myself as belonging to is the tribe of creative expressionists, which thrive in areas of self expression and creativity. I draw because words are too unpredictable. I draw because words are too limited (Alexie 5). I sometimes find it difficult to express and understant the emotions I feel raging inside. In these moments, I enjoy experimenting with vibrant splashes of paint across a canvas or dark scrawling into a notebook to better understand or cope with these feeligns. I relish being able to question why things work the way that they do, and the freedom to add my personal insights into a situation in order to come up with creative solutions. Being boxed-in or pushed into conventional methods of systematic processes is arduous and boring to me. Instead, I enjoy being able to question why things work the way they do, and being able to add my own personal insights in a situation to help come up with creative solutions. In some ways, I am not always practical in the ways I approach a situation, preferring to rest upon somethings potential, rather than seeing the raw reality of what it actually is I am an idealist to the core, and sometimes find it difficult to let go of the ideals in my mind, in favor of compromising to reach a realistic solution. Another tribe I belong to is one of college students pursuing an education. Oddly enough, after doing poorly my first semester in the fall of 2007, I had written off pursuing a degree. I studied under a couple of missionaries who were affiliated with Harvest Bible College, but never completed any official courses. Instead, my focus was on finding purpose and meaning in relationship with Christ and wrestling through what it means to be a true disciple of Jesus. After moving back home with my mom, and helping her enroll in courses, I began to feel the tug on my heart to consider going back myself. With no clear idea of what degree I would even want to pursue, I kept putting off enrollment. Soon, my aunt was diagnosed with stage 4 lung cancer and began a downward spiral in the winter of 2010. At that time, I focused all my energy on prayer for my family, but also in researching natural science and asking important questions about how and why the body does what it does. I became engrossed with the nuances of human anatomy, disease, and the importance of understanding what we are feeding our bodies. I am passionate about sharing my own journey of discovery with others along the way, and I believe have found something worth working towards for the future! As I am finishing up the last prerequisite courses, I am hoping to enter into the nursing program at Fort Scott Community College in Paola, this fall. Lastly, I belong to the tribe of young (some not-so-young) adults searching for a place of identity in the world. Where are my talents and passions most effective? Where am I most needed; in what areas of life do I find purpose and value? Arent we all searching to find fulfillment and peace of mind? Personally, I believe that it is only after we have learned to let go of the reigns and to truly surrender our demand for control, that the Lord meets us with His perfect provisioning. In my life, a scripture that I have learned to find my identity in is written in Jeremiah, which says, For only I know the plans I have for you, plans to prosper you and not to harm you, plans to give you hope and a future. Then you will call on me and pray to me, and I will listen to you. You will seek me, and find me when youve sought with all your heart. I will be found by you! declares the Lord. A friend of mine recently admitted that it was with a heart of half-dread that she had prayerfully submitted to Gods heart for her life, whatever it looked like. She was afraid that in doing so, the Lord would uproot her four children and have them move to a far-away land to do missions. How amazed she was to find that His mission for her life was not in searching out far-away lands, but in reaching far-away hearts, right where He had placed her. Even before she had asked, He had prepared the way for His hand to come forth in her life! She has found such purpose and contentment in life what a rich blessing! How amazing can our lives be, when we surrender our own ideas of what it must look like, and ask for His design. I believe He places dreams and desires within our hearts, that we will truly enjoy the work He puts before us, if only we are willing to wait for His perfect direction!

The Petronas Corporation Based In Malaysia Economics Essay

The Petronas Corporation Based In Malaysia Economics Essay Introduction The company of my choice is PETRONAS, the petroleum Multinational Corporation based in Malaysia. The paper will outlined the background of the company followed by identification of the actual and potential impacts of globalisation on the company. Recommendation of strategies which the company might use to respond to the impacts is covered in the last part of the paper. 1.0 Overview of PETRONAS Multinational enterprise is defined as a large company with substantial resources that perform various business activities through a network of subsidiaries and affiliated located in multiple countries. (Cavusgil, Knight Riesenberger, p.13). PETRONAS, the acronym for Petroliam Nasional Berhad is a petroleum multinational corporation headquartered in Kuala Lumpur, Malaysia which was incorporated on 17 August 1974 under the Companies Act, 1965. It is national oil company of Malaysia, vested with the entire ownership and control of the petroleum resources in the country (PETRONAS, 2010). Under the leadership of Tan Sri Hassan Marican, PETRONAS is transformed rapidly into a global company with oil explorations and business joint ventures with overseas partners. Over the years of effort, it has become a fully-integrated oil and gas corporation with operations in more than 30 countries worldwide and ranked among FORTUNE Global 500 ® largest corporations in the world (PETRONAS, 2010). 1.1 Integrated business of PETRONAS PETRONAS is fully integrated across the value chain from the upstream exploration, development, production, processing, and transportation and gas transmission to the marketing of liquefied natural gas and other petroleum products as shown in Figure 1.0. PETRONAS also involved in domestic refining, petrochemical manufacturing and marketing business, while managing a globally coordinated downstream operation designed to optimize product delivery to its customers through its marketing and trading operation (PETRONAS Capital, 2009). PETRONAS also engage in shipping, automotive engineering and property investment. Figure Integrated Business of PETRONAS Source: PETRONAS Annual Report 2010 1.2 Petroleum as the Core Business of PETRONAS Petroleum is the core business of PETRONAS because refined petroleum products account for 37% of the company total revenue amounting to RM80.7 billion (PETRONAS, 2010). Exports and domestic operation contributed 35% and 19.7% of PETRONASs total revenue respectively which bring positive balance of payments to Malaysia (PETRONAS, 2010). Thailand, Japan, Korea and Singapore has been the main crude oil export countries of Malaysia which account for 87% whereas over 40% of gas was exported to markets in Japan, Korea and Taiwan, most of the remainder used domestically for electricity generation (Malaysia Green Technology Corporation, 2010). Figure PETRONAS Composition Revenue 2010 Source: PETRONAS Annual Report 2010 The international operations are as important to PETRONAS which generated 45.3% (RM98.1 billion) of the company total revenue. PETRONASs production are mainly comes from Indonesia, Thailand, Myanmar, Vietnam, Chad, Egypt, Sudan, Mauritania, Iran, Pakistan and Turkmenistan. Africa remains to be the companys prominent operation region which contributed 57.7% of the company international production followed by South East Asia (25.1%) Oceania and Middle East Asia (17.2%). 1.3 Organisational Structure of PETRONAS Figure Organization structure of PETRONAS Source: PETRONAS Annual Report 2010 PETRONAS adopted a centralized functional organisation structure which the executive vice president (EVC) and vice presidents (VC) have to constantly report their performance to the CEO. Each VC or EVP from respective function are responsible to monitor and controlling the overseas operation with the aids of overseas joint venture companies or partners 2.0 External Analysis of PETRONAS 2.1 Political PETRONASS oil exploration often takes place in high political risk countries such as Sudan and Iraq with abundant resources of oil and natural gas. Sudan has been in political instability and having war for more than three-quarters of its existence due to the independence, protracted conflict rooted in deep cultural and religious differences which has slowed down country economical and political development (U.S. State Department, 2010). Recently, Sudans internal war evolved from the issue of exploring more oil region outside the territory because of depletion of the existing oil reserves. Despite political instability of Sudan could disrupt PETRONAS in oil exploration, the company had strengthened its politics affiliation through Malaysian Government to mitigate the effect. For example, PETRONAS is welcome by Sudan Government to pursue exploration and development works in its, Melut and Muglad Basins which has expanded in both the upstream and downstream sectors of the countrys oil and gas industry (PETRONAS, 2010). Besides, liberalize of countries trade policy is prominent to guarantee the profitability of PETRONASs overseas operation. In Malaysian, fewer tariffs are imposed on petroleum and gas product. PETRONAS is assigned to regulate the upstream activities in oil and gas as well as controlling the foreign investment of upstream petroleum and gas industry through the form of production-sharing contracts (PSCs), between foreign investors and PETRONAS. Likewise, South Africas government also developed their national oil and natural gas company, Petroleum Oil and Gas Corporation of South Africa (PetroSA) on managing and promoting the licensing of oil and gas exploration includes onshore and offshore exploration of the country. Thus, PETRONAS set its own oil refining and marketing presence in Africa through its 80% owned subsidiary, Engen Petroleum Limited ENGEN, a leading South African refining and marketing company. 2.2 Social Islam remain as the important role in shaping Malaysias position on many international issues especially those related to the Muslim world of which the Middle East is a part (Ruhanas Harun, 2009). Middle East and North Africa account for 60.4% of the world oil reserve which are the important for PETRONASs exploration and production. Thus, Malaysian government has been proactive to build up religious affiliation by developing membership of a worldwide Islam brotherhood. The action is paid off when Malaysia oil reserves have dwindled and few domestic opportunities exist to drill for new reserves, PETRONAS has successfully to expand its operations to Iraq and Sudan which are Islamic oriented developing countries. 2.3 Economic PETRONAS is the biggest contributor to the Malaysian government budget, accounting for 39.3% of the federal governments revenues in 2008, up from 36.4% in 2007 (CIA, 2010). According to Bank Negara, 26% of inward FDI of Malaysia was channelled into manufacturing oil and gas in 2008. With the financial support of PETRONAS, Malaysian Government has been subsidizing the local fuel prices since 2004 which is different from many countries whose followed the exact fuel prices regulated by global market price of gasoline (Bernama, 2010). The fuel price subsidies is intended to protect the local welfare of middle income household but it causes 5.0 to 44% of Malaysias fiscal deficit (JATRO). The activities of the state-owned PETRONAS influence the aggregate patterns, resulting in substantial investments in exploration and extraction in the oil and gas industry which is more towards the US, Canada and Australia as the recent rapid development of unconventional gas resources. 2.4 Technology Environment In Malaysia, domestic reservoirs are maturing due to the fact that Malaysian production is depleting since oils has been produced for hundred years. PETRONAS has been expanding overseas exploration and production of resources such as South Africa, Egypt and so on. Just like many other oil companies offshore rig has caused ecological imbalances such health and reproductive problems for surrounding marine life, destroys kelp beds, reefs and coastal wetlands, and exposes the wildlife to threats of oil spills (Greening Forward, 2008-2010). In such way, PETRONASs image is harm through the directly linkages to environments pollution. Company has been focusing on green technologies and developing in-house greening solutions. In particularly, the company has an ongoing research for strengthening PETRONAS ECOPLUSà ¢Ã¢â‚¬Å¾Ã‚ ¢ environmentally friendly, degradable polymer series (PETRONAS Annual Report). 3.0 Overview of Globalization According to Business Dictionary, globalisation implies opening out beyond local and nationalistic perspectives to a broader outlook of an interconnected and inter-dependent world with free transfer of capital, goods and services across national frontiers. As world economy globalizes the national economies integrate into the international through trade; foreign direct investment; short-term capital flows; international movement of workers and people in general and flows of technology (Najam, A., Runnalls, D. Halle, M). This has created opportunity to the rise of multinational like PETRONAS in developing country venturing to the petroleum industry that used to be the exclusivity of companies from developed countries such as Royal Dutch Shell from United Kingdom and Exxon Mobil from United States. With the globalisation effect, PETRONAS has been growing organically and through strategic partnerships, via joint ventures, mergers acquisitions and so on as catalysts for escalated performance (Dato Shamsul Azhar Abbas, 2010). PETRONAS is gaining more freedom either on exporting petroleum products or setting up oil refineries in worldwide. This enable the company to continue dominant its position in the international business environment by penetrating larger capital market that has lesser regulations on foreign direct investment. For instance, PETRONAS is included in The New Seven Sister ranking by Financial Times which considered as one of the most influential international oil and gas companies which controlled about one third of the of the worlds oil and gas production and reserves (Nicholas Vardys The Global Guru, 2010). However, globalisation is not a bonus giving for all companies but imposes certain opportunity cost to the companies operations. PETRONAS may enjoy of possessing diversified revenue base which generated from its overseas operations and marketing. At the same time, the company has the opportunity cost of facing unexpected problems of like changing economic, regulatory and political environments globally and regionally which would create a serious impact to the companys growth. The actual globalisation impact on PETRONAS will be political risk, global competition and global technology transfer. 3.10 Actual Globalisation Impact on PETRONAS 3.11 Political risk Political risks of operating countries remain as the fundamental globalisation impact of PETRONAS because 42.1% of the companys revenue derives from international operation in countries such as Iran, Myanmar, Cuba and Sudan in the fiscal years ended in 2009. PETRONAS strategy was to pick strongest partner in operating countries to minimise these risk. For instance, the company is in partnership with China National Oil Corp. and Sudans National Oil Company, Sudapet, while in Iran it has a tie-up with Frances TotalFinaElf, which has a strong relationship with the country (Leslie Lopez, 2003). 3.12 Global Competition Globalization makes it increasingly difficult for PETRONAS to rely only on national regulation to protect its local positions in oil and gas industry. PETRONAS is deemed to face intense competitions of its oil and gas and refining industries in both domestically and internationally. For instance, PETRONASs retail subsidiary company, PETRONAS Dagangan Sdn Bhd used to compete with its main competitor Royal Dutch Shell but now competing with other retail competitors like ESSO (Exxon Mobile subsidiary), Caltex and BHP (Boustead Petroleum Marketing Sdn Bhd). On the other hand, globalisation of liberalization enables oil firms to set up oil refinery in other countries which lead PETRONAS in a competition of oil exploration and production operations in Sudan. 3.13 Risk and Benefit of Technology Transfer As economies open up, more people become involved in the processes of knowledge integration and the deepening of non-market connections, including flows of information, culture, ideology and technology. New technologies move across boundaries quicker, by connecting workers and citizens across boundaries and oceans (e.g., the rise of global social movements as well as of outsourcing), but they can also threaten social and economic networks at the local level (Najam, A., Runnalls, D. Halle, M). Under the effect of globalization, technology transfer is performed from MNC home country to host countries. PETRONAS presence in Sudan has transferred its exploratory and production technology to expand upstream and downstream sectors of Sudanese oil and gas industry. This could have harmed PETRONAS in a sense that transferring its competitive advantage to Sudan because the nation can explore the countrys oil reserved through skills learned from PETRONAS. Nevertheless, PETRONAS also learn special technology skill through its overseas joint venture partners. PETRONAS learned appropriate petrochemical technology through its joint venture partners include The Dow Chemical Company (Dow Chemical), BASF Netherlands B.V. (BASF), BP Chemicals, Idemitsu Petrochemical Co. Ltd, Mitsubishi Corporation, and Sasol Polymers International Investments (Pty) Ltd, (Sasol Polymers) which possess financing capability, marketing and distribution expertise (PETRONAS Capital). 3.20 Potential Globalisation Impact on PETRONAS 3.21 Depletions of Natural Resources The rapid acceleration in global economic activity and our dramatically increased demands for critical, finite natural resources undermine our pursuit of continued economic prosperity (Najam, A., Runnalls, D. Halle, M.). Under the globalisation process, firms gain free access to exploit natural resources of one country to another without any restriction. Non renewable resources like petroleum and gas sooner will be depleted over the years through uncontrollable exploration and productions. These impose serious environmental cost as well as the influencing the future direction of oil and gas industry. Sustainability of PETRONAS and other petroleum companies is deemed to be affected as petroleum product is source of revenue of the industry. Therefore, finding replacement of these depleted resources through invention of new technology is crucial to sustain the companies the industry. 3.22 Changes in foreign environmental laws and regulation In order to protect the environments, some countries might enact additional environmental legislation and regulation regarding exploration and production of oil and gas, petroleum, petrochemical products and other activities. Environmental law and regulation would limit or prohibit the company on drilling activities within protected areas and certain other areas; and impose penalties for pollution resulting from oil, natural gas and petrochemical operations, including criminal and civil liabilities for serious pollution ( Green Forward, 2008-2010). These would incur significant unforeseen expenditures for PETRONAS to comply with such requirements, which could adversely affect on PETRONAS business, financial condition and results of operations in overseas. Therefore, PETRONAS is in disadvantage because of taking longer time to response the changes in foreign environment laws and regulation attributes to its centralised management structure which connected globally 3.23 Risk of Brain Drain During the year under review, the shortage of critical skills faced by the oil and gas industry represented the key people related challenge faced by PETRONAS (PETRONAS, 2010). With the globalisation effect, PETRONAS could have enjoyed the benefit of penetrating and extracting talents in different countries by setting up overseas operations. However, it put the company at risk of brain drain in worldwide operation. Brain drain is referring to the net loss of a countrys highly trained and skilled manpower through migration (WebFinance, 2010). This is because globalisation process improves the mobility of skilled labour to move around the world freely. This means workers are becoming active information seekers and concern about their benefits in the organisations. Conveniences of knowledge sharing like pay standards and job opportunity via Internet able to influence the workers decision on staying in the same organisations. If PETRONAS Malaysia unable to offered attractive incentive to motivate skilled workers, the company is likely to find very difficult to retain the higher skilled workers who attracted better remuneration and benefits from companies in developed countries such as UK, Middle East, and so on. 4.0 Recommendation http://www.franteractive.net/resources/Ansoff-Matrix.GIF Figure Ansoffs Matrix Strategy Source: http://www.franteractive.net/resources/Ansoff-Matrix.GIF 4.10 Diversify to innovative green technology In order to overcome the potential impact, PETRONAS should not over dependence on natural resource like oil and gas to sustain the company future. PETRONAS is recommended to acquire new market with new product line through diversification. The company could focus on developing green technology as the environment preservation is key concern of around the world. Thus, PETRONAS is recommended to develop alternative fuels such as converting plastic waste to fuels, wastewater to fuels and so on which are considered economical to consumers yet reducing the pollution and damages to environment. In Malaysia, PETRONAS should emphasize on recycle energy supply technology by turning garbage into energy because Malaysian produced 23000 tonnes of garbage each day. With this technology, PETRONAS could form partnership with local electricity producer, Tenaga Nasional Berhad (TNB) as a way to increase its competitive advantage of diversification in energy industry over other oils and gas competitors as well as improving the environment status in Malaysia. 4.20 Reposition PETRONASs image By addressing the environmental problem causing by exploration and production activities, PETRONAS has been investing on its corporate social responsibility (CSR) centred on enhancing the education and community programme in Malaysia and abroad. In Vietnam, PETRONAS contribution to the nations development through education was recognised through the Certificate of Merit in Education by the President and Deputy Prime Minister of Vietnam in 2010 (PETRONAS, 2010). But still there is a limitation of the companys CSR direction which should be refocuses on preserving the environments. Therefore, it is important for PETRONAS to reposition its image to be responsible and environmental concern oil and gas corporation. The company has to be alert of the changes foreign environmental laws and regulation as well as filling Environmental Assessment (EIA) before setting up exploration, production, refining and chemical projects in overseas. The company should increase investment on its research an d development by reducing the air emission and discharges resulting from the operation of natural gas processing plant, chemical plants, refineries, pipeline system. 4.30 Retain talents with attractive incentives program and growth PETRONAS believe staff is selflessly built, nurtured and grown under the corporation share value of loyalty, integrity, professionalism and cohesiveness. PETRONAS should continue its CSR on providing quality education in each country as a way to recruit talents from amongst the local and overseas graduates. However, retaining the existing high quality staffs of PETRONAS is a prominent factor to sustain the future of the corporation. Therefore, PETRONAS should increase the human empowerments by offering occupational mobility along both the technical or managerial tracks and ample opportunities for learning and growing. PETRONAS should also launches special incentive program to motivate staff through giving bonuses, company trips and other staff benefits. In this way, staffs would find themselves appreciated and more willing to serve the company with loyalty. 5.0 Conclusion From time to time, the most distinct globalisation impact on PETRONAS is the politics instability of oil exploration and production countries followed by the global competition of building market share as well as the oil and gas resources. The trend of technology transfer under globalisation, on the other hand, has benefited PETRONAS of capturing technical skills from overseas partners but it also leads PETRONAS losses its competitive advantage through transferring patented technologies while exploring other countries. Potential impact of globalisation would be the depletion of resources, changing environmental law and regulation and loss of human capital which are needed to take account by PETRONAS of sustaining its global presence in the coming future. In order to mitigate the actual globalisation impacts, PETRONAS has to strengthen its politics and religious affiliation with oil production countries for the future benefit. As for resolving the potential impact, PETRONAS is recommended to perform diversification in innovative green technology as the world is stressing on environment preservation. In addition, the company needs to reposition its global image not only by means of its current corporate social responsibility that solely focus on regional education but it should be more focus on environment preservation. Next, PETRONASs re-evaluate their incentives plan to avoid brain drain problem which high skilled workers are poached by competitors in developed countries. As a conclusion, it is important for MNC to join hand with government to mitigate the globalisation impact. PETRONAS strategy of growth through joint venture and partnership in the global is a brilliant way of reducing business risk. But without the effort of Malaysia Government of being proactive in developing politics and religious affiliation with Middle East countries, PETRONAS can never gain the opportunity to explore in these countries. Therefore, PETRONAS has to maintain its current competitive advantage as well as keep an eye on the unknown impact of globalisation. 2897 words